FRESH EXPRESS
FRESH EXPRESS
I DON’T DO BORING SALADS
feat. Jessie James Decker
Fresh Express partnered with country singer, entrepreneur, and cookbook author Jessie James Decker for “I Don’t Do Boring Salads,” a playful story that brings Jessie’s bold personality to the salad aisle as part of the Express Yourself global campaign.
Blending humor, confidence, and craveable food, the spot showcases Fresh Express as an easy way to make eating fresh feel flavorful, fun, and anything but boring.
HERO
FRAMES
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FRAMES *
STORYBOARD
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STORYBOARD *
CREDITS
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CREDITS *
AGENCY
CoynePR
PRODUCTION
Duke Media
DIRECTOR
Mac Eldridge
SCOPE
Creative, Production, Post