Duke Media was engaged by 1/ST tocreate a dynamic suite of marketing assets for the California Crown, an event that fuses the excitement of horse racing with upscale entertainment. The objective was to elevate the brand’s visibility and appeal through promotional videos, artist motion graphics, cinematic event coverage, and red carpet photography. Duke Media’s approach blended cinematic storytelling with branded aesthetics, capturing the event’s luxury and vibrant energy while ensuring broad audience engagement both in-person and online.

The collaboration resulted in heightened brand awareness, increased social media engagement, and enriched media coverage with premium visual content. Duke Media’s high-quality production techniques and strategic content development not only showcased the event’s unique character but also positioned the California Crown as a must-attend lifestyle and entertainment event.