Fresh Express.Worth The Effort.

Fresh Express continued their partnership with celebrity chef and digital creator Nick DiGiovanni for “Worth the Effort,” to expand on the already successful “Express Yourself” campaign. Tapping into Nick’s culinary creativity and energetic personality, the spot celebrates the care that goes into creating something worth enjoying, positioning Fresh Express as an effortless starting point for bold, delicious meals that make fresh eating feel anything but ordinary.

Client

Fresh Express

Discipline

Motion

Year

2025