DUKE MEDIA
 

COLTON DUKE SOREF

DIGITAL & SOCIAL MARKETING PROFESSIONAL

 

OVERVIEW

 
 
CONTENT | STRATEGY | TECH

CONTENT | STRATEGY | TECH

I am a seasoned digital and social marketing professional with 7 years experience

creating original content, managing teams, securing distribution & striking partnerships with major international companies as well as growing startups.

I was the 5th employee at a social media startup, TINT, that I helped grow to 40+ employees and a successful exit in 2018. Since, I've created and sold a travel directory, WeSideTrip, and launched a Podcast/WebSeries, Anderson Street, focused on proving we, as Americans, are more similar than we think - even in this political climate. Moreover, I am growing my own photo/video business, Duke Media, and have created content for global brands including: Google, Estée Lauder, Master & Dynamic, Firefly Music Festival, McDonalds, iHeartMedia, etc.

I understand tech, content and media and am intrinsically curious about finding creative solutions to complex problems.

 
www.dukemedia.co

www.dukemedia.co

2N 6th Street  Brooklyn, NY 11249

2N 6th Street
Brooklyn, NY 11249

colton@dukemedia.co

colton@dukemedia.co

516.974.9832

516.974.9832

 

 
 
 

EXPERIENCE

 
 
 

ANDERSON STREET // Brooklyn, NY

Co-Creator | Producer & Director
2018 - Present

  • Produced, Directed & Edited conversational web series distributed on YouTube and all social platforms.

  • Successfully raised $25,000 for inaugural season & created all corresponding pitch materials & marketing collateral.

  • Managed production crew of 10+ people including: set designers, audio engineers, lighting experts & cinematographers.

  • Developed & managed budget for all production needs and ensured on-time delivery & on-budget productions.

  • Successfully launched, edited and distributed the Anderson Street Podcast for all platforms (Anchor, Apple, Spotify, Stitcher, Google, etc.).

  • Organized live event series with @TheAssemblage NYC. ~60 attendees at inaugural event.

    read more —>

DUKE MEDIA // New York, NY

Creative Director
2017 - Present

  • Built business architecture and pricing model for multi-person independent productions totaling 10+ million views and counting.

  • Developed creative strategy, ran operations, negotiated deliverables and executed on-budget productions

  • In charge of all pre-production, production & post production needs for all client deliverables.

    • Clients:
      Estée Lauder | La Mer (Link)
      La Fashion Week (Link)
      Microsoft (Link)
      McDonalds (Link)
      Octagon
      iHeartMedia
      Remote Year (www.remoteyear.com)
      Viacom (GoingUP Instagram Series)
      42 Birds (https://42birds.com)

  • Assistant Editor & Camera Operator on Sixth of June, produced by Academy Award Winning production company, Fictionless 

    • ** RIIFF official selection **

  • Featured photographer on Remote Year homepage (1M+ page views/month) and profiled in inaugural e-book (shared to 700,000)

  • Unsplash: Top 25 Photographer 2018, 13.7 million impressions, 141k+ downloads, features on Instagram and newsletter.

    read more —>

 

WESIDETRIP // New York, NY

Co-Founder & Head of Growth
2017 - 2018

WeSideTrip is a curated directory of the best local events, getaways, and unique experiences from around the world. Discovered by the travel community for the travel community.
www.wesidetrip.com

  • Developed and successfully launched travel network to more than 2000+ members, generating 120 pieces of content, from 40 countries across 5 continents

  • Secured partnership with Remote Year

  • Featured on Product Hunts Top 10

    read more —>

 

TINT // San Francisco, CA

Director | Business Development & Strategic Partnerships
2014 - 2017
**
Acquired by Filestack**

  • 5th employee and grew Annual Recurring Revenue more than 200% year over year ($6million), leading to a successful acquisition in 2018.

  • Managed team of 5 while consistently exceeding quarterly sales quota totaling $3 million for all accounts.

  • Promoted YOY from Account Executive to Director.

  • Identified and secured largest DOOH partnership in company history, Broadsign & Brightsign

  • Oversaw digital strategy for portfolio of global brands and agencies including: Nestle, Loews Hotels, Octagon, NHL, Ogilvy, NHL, StubHub at Super Bowl 50, SJ Sharks via Cisco, Stanford, Travelocity and many more

  • Secured in-kind event sponsorships & keynote speaker at 10+ industry conferences.

  • Company successful exit, September 2018.

    read more about the acquisition —> 

 

SONGS FOR FILM AND TV // Los Angeles, CA

Account Executive
2012 - 2013

  • Worked directly with ad agencies & music supervisors to generate revenue for SFFTV catalogue & original composer partners.

  • Identified & secured outbound sales opportunities in film, television advertising, and trailers.

  • Aided in music searches from record labels, publishers, music houses and producers.

  • Provided customer service for both ad agencies & composers through in-person meetings & timely email communication

 
 

 
 

PORTFOLIO

 

SIXTH of JUNE

CAMERA OPERATOR + ASSISTANT EDITOR

 
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Firefly Music Festival

Photography + Creative Production

read more —>

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McDonalds Global Exchange Conference

Brand Strategy + Creative Production

read more —>

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Estée Lauder & La Mer

Photography + Creative Direction

read more —>

LA Fashion Week

Social activation + Creative Production

read more —>

Microsoft Surface

Creative Direction + Cinematography

read more —>

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Master & Dynamic

Photography

read more —>

 
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42 Birds Yoga

Photography + Brand Strategy

read more —>

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Entyce Watches

PHOTOGRAPHY + Creative Direction

read more —>

 
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Anderson Street | Web Series

Creative Production + Direction

read more —>

LYXR Skincare

PRINCIPLE EDITOR

read more —>

 
 
 
 

THANK YOU

I LOOK FORWARD TO WORKING WITH YOU SOON

 
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