
COLTON DUKE SOREF
SENIOR CREATIVE PRODUCER
OVERVIEW
CONTENT | STRATEGY | TECH
I am a senior creative producer with 10+ years experience…
creating original content, managing teams, securing distribution & striking partnerships with major international companies as well as growing startups.
I was the 5th employee at a social media startup, TINT, that I helped grow to 50+ employees and a successful exit in 2018. Since, I've created and sold a travel directory, WeSideTrip, and launched a Podcast/WebSeries, Anderson Street, focused on proving we, as Americans, are more similar than we think - even in this political climate. Moreover, I run my own photo/video business, Duke Media, and have created content for global brands including: Audemars Piguet, Sports Illustrated, Netflix, Estée Lauder, Justin Bieber, The Chainsmokers and more. My most recent documentary, Sixth of June, is Executive Produced by Academy Award winner Ross Kauffman (Born into Brothels) and Emmy winner Peter Berg, (Friday Night Lights).
I understand tech, content and media and am intrinsically curious about finding creative solutions to complex problems
EXPERIENCE
DUKE MEDIA // New York, NY
Head of Production
2017 - Present
Built business architecture and pricing model for multi-person independent productions totaling 200+ million views and counting.
Managed campaign budgets of up to $2million.
Developed creative strategy, ran operations, negotiated deliverables and executed on-budget productions
Clients Include:
Netflix
Justin Bieber
The Chainsmokers
Audemars Piguet
Diageo: Tanqueray, Kettle One, Don Julio, Seedlip, Bulleit Bourbon, Captain Morgan, Johnnie Walker
Lacoste | Movado
Estée Lauder | La Mer
Microsoft
McDonalds
Octagon
Gradient Experiential
read more —>
MOI Global // New York, NY
Senior Producer
2019 - 2022
Manage production budgets of up to $1million; creative concepting, project procurement and strategic development through execution and distribution. Clients include: Oracle, Google, Deloitte, Ciena
Liaise with internal teams to develop creative pitches for global marketing campaigns: client services, creative, studio, etc.
Responsible for development, production and delivery of all NAM based content assets created for all clients.
Develop comprehensive project and production schedules for content assets related to global campaigns in order to meet deadlines and ensure on-time & on-budget delivery; from estimates, scope building, visual effects, music and delivery.
Receive and manage production RFPs and synthesize them into comprehensive ROS for internal teams and talent while ensuring all client criteria and objectives are outlined in a clear and concise way to ensure creative/production teams are setup for success.
Curate and oversee 3rd party media agencies, production houses and animation studios for anything that can not be delivered in-house while maintaining and fostering global network of independent content creators.
Responsible for understanding changing social/digital media landscape & advising clients on distribution strategy for all content relating to global campaigns.
Since quarantine (April 2020), managed over $2million in virtual event and production budgets at MOI.
www.moi-global.com
SIXTH OF JUNE // New York, NY
Co-Producer & 1st Assistant Camera
2018 - 2021
Documentary Short
Produced by Academy Award winner Ross Kauffman (Born Into Brothels) and Emmy Award winners Peter Berg (Friday Night Lights) & Sheila Nevins (current Head of MTV Documentary Films and former President of HBO Documentary Films).
AWARDS:
Shortlisted | Academy Awards, 2021
Official Selection | Tribeca Film Festival, Rhode Island International Film Festival **
Official Winner | Santa Barbara International Film Festival **
ANDERSON STREET // Brooklyn, NY
Co-Creator | Producer & Director
2018 - 2020
Produced, Directed & Edited conversational web series distributed on YouTube and all social platforms.
Successfully raised $25,000 for inaugural season & created all corresponding pitch materials & marketing collateral.
Managed production crew of 10+ people including: set designers, audio engineers, lighting experts & cinematographers.
Developed & managed budget for all production needs and ensured on-time delivery & on-budget productions.
Successfully launched, edited and distributed the Anderson Street Podcast for all platforms (Anchor, Apple, Spotify, Stitcher, Google, etc.).
Organized live event series with @TheAssemblage NYC. ~60 attendees at inaugural event.
read more —>
TINT // San Francisco, CA
Director | Business Development & Strategic Partnerships
2014 - 2017
**Acquired by Filestack**
5th employee and grew Annual Recurring Revenue more than 200% year over year ($6million), leading to a successful acquisition in 2018.
Managed team of 5 while consistently exceeding quarterly sales quota totaling $3 million for all accounts.
Promoted YOY from Account Executive to Director.
Identified and secured largest DOOH partnership in company history, Broadsign & Brightsign
Oversaw digital strategy for portfolio of global brands and agencies including: Nestle, Loews Hotels, Octagon, NHL, Ogilvy, NHL, StubHub at Super Bowl 50, SJ Sharks via Cisco, Stanford, Travelocity and many more
Secured in-kind event sponsorships & keynote speaker at 10+ industry conferences.Company successful exit, September 2018.
read more about the acquisition —>
SONGS FOR FILM AND TV // Los Angeles, CA
Account Executive
2012 - 2013
Worked directly with ad agencies & music supervisors to generate revenue for SFFTV catalogue & original composer partners.
Identified & secured outbound sales opportunities in film, television advertising, and trailers.
Aided in music searches from record labels, publishers, music houses and producers.
Provided customer service for both ad agencies & composers through in-person meetings & timely email communication
PORTFOLIO
Co-producer & Assistant camera
La Mer | #ArriveHydrated Switzerland
Photography + Creative Direction
McDonalds Global Exchange Conference
Brand Strategy + Creative Production
Melle London & Sage
Producer
42 Birds Yoga
Photography + Brand Strategy
Esteē Lauder - Hawaii
PHOTOGRAPHY + CREATIVE DIRECTION
Firefly Music Festival
Creative Production + Cinematography
American Authors & Magic Giant
Creative production + Cinematography
Microsoft Surface
Creative Direction + Cinematography
IPSoft Amelia
producer & CREATIVE STRATEGY
The Chainsmokers - Safe and Sound
Cinematography
Master & Dynamic
Photography
Sweco Incredible Day to Day
Producer
Entyce Watches
PHOTOGRAPHY + Creative Direction
Anderson Street | Web Series
Creative Production + Direction
LYXR Skincare
PRINCIPLE EDITOR
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